JulieMcKown
Name: JulieMcKown
Score: 1,116.2
Last Seen: 113 days, 11 hours, 25 minutes ago
Member Since: 14 April, 2009
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DigitalNow Blog: Content: It's not someone else's problem

published 107 days, 8 hours, 15 minutes ago posted by JulieMcKownJulieMcKown 113 days, 11 hours, 25 minutes ago
Tuesday, November 24, 2009 4:23:32 PM GMT Wednesday, November 18, 2009 1:14:05 PM GMT
Practically since the PC boom in the mid 1990s, individuals and organizations have been consumed - and even obsessed - with learning how to use available technology to deliver content. But what about the content itself? Are we giving content the time and attention it deserves? After all, what good does it do to have a slick web site and to hold accounts on all the latest social media sites if no one cares about what you have to say? The time and attention of members is at a premium, and as demands gr... (more)
category: Communications | clicked: 1 | 1 comment | | source: digitalnow-resources.blogspot.com
tags: content management, member value, relevance
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DigitalNow Blog: Technology supported adaptive learning

published 107 days, 8 hours, 15 minutes ago posted by JulieMcKownJulieMcKown 114 days, 10 hours, 19 minutes ago
Tuesday, November 24, 2009 4:23:32 PM GMT Tuesday, November 17, 2009 2:19:46 PM GMT
The key to technology supported education is effective engagement of the interest of the learner. You'll be interested to know... there's an app for that. Smart.fm is an adpative learning application that helps people remember new information by presenting it at a frequency and schedule that is most likely to support learning. (more)
category: Education | clicked: 0 | comment | | source: digitalnow-resources.blogspot.com
tags: adaptive learning, mobile apps, social media
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DigitalNow Blog: Lead with the brain in mind

posted by JulieMcKownJulieMcKown 120 days, 10 hours, 46 minutes ago
Wednesday, November 11, 2009 1:52:53 PM GMT
According to recent research at the University of California at Los Angeles (UCLA), the social pain that people experience when they feel rejected causes a response in the brain similar to that of a physical blow. So when people say that it hurts to be left out or devalued, that's because the brain doesn't differentiate between physical and social suffering. Researchers Naomi Eisenberger and Matthew Lieberman hypothesized that "human beings evolved this link between social connection and physical discomf..... (more)
category: Leadership | clicked: 0 | comment | | source: digitalnow-resources.blogspot.com
tags: leadership, neuroscience, ucla
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DigitalNow Blog: Four Styles of Leadership

posted by JulieMcKownJulieMcKown 127 days, 6 hours, 49 minutes ago
Wednesday, November 04, 2009 5:49:26 PM GMT
Rich Karlgaard, Publisher at Forbes.com, recently wrote about his experience of watching a panel at the recent Forbes Global CEO Conference in Kuala Lumpur, Malaysia. Karlgaard said that the panel discussion revealed four leadership styles: (more)
category: Leadership | clicked: 0 | comment | | source: digitalnow-resources.blogspot.com
tags: Association leaders, leadership, Styles
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DigitalNow Blog: Age of Social Entrepreneurship

posted by JulieMcKownJulieMcKown 128 days, 10 hours, 43 minutes ago
Tuesday, November 03, 2009 1:55:31 PM GMT
Social entrepreneurs are obsessed with solutions as much as they are with execution. They have the ideas and they are dedicated to implementing them. These are the people who change the world. The platform for social entrepreneurship is the not-for-profit corporation. Renowned management expert Peter Drucker estimates that more than 800,000 not-for-profit organizations have been established over the past 30 years. Bill Drayton, Founder of Ashoka: Innovators for the Public says, "We're in this wonder... (more)
category: Leadership | clicked: 1 | comment | | source: digitalnow-resources.blogspot.com
tags: ashoka, bill drayton, peter drucker, social entrepreneurship
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What’s the Future of Twitter? 30 Tweeting Predictions [VIDEO]

posted by JulieMcKownJulieMcKown 129 days, 10 hours, 44 minutes ago
Monday, November 02, 2009 1:55:07 PM GMT
What's next for Twitter? According to Seesmic founder Loic Le Meur, it'll be a hub of hyperlocal news, be used more by devices than humans (eg. cars that Tweet their location) and replace chat applications for many people. (more)
category: Communications | clicked: 0 | comment | | source: mashable.com
tags: communications, social media, twitter
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Why Email Remains the King of Internet Communications

posted by JulieMcKownJulieMcKown 129 days, 10 hours, 47 minutes ago
Monday, November 02, 2009 1:51:58 PM GMT
The most recent "email is on its way out" meme started with an article in the Wall Street Journal by Jessica Vascellaro entitled "Why Email No Longer Rules... And what that means for the way we communicate." The article makes the obvious point that an increasing number of people - particularly the ... (more)
category: Communications | clicked: 0 | comment | | source: db.tidbits.com
tags: communications, email
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DigitalNow Blog: Millenial social media refusniks

published 132 days, 12 hours, 35 minutes ago posted by JulieMcKownJulieMcKown 133 days, 12 hours, 13 minutes ago
Friday, October 30, 2009 12:03:37 PM GMT Thursday, October 29, 2009 12:25:58 PM GMT
Contrary to what you may have heard, not all members of the "new school" generation have been eager to adopt social media. In fact, there are enough of them holding out to earn them their own name: refusniks. Refusniks are the 18 - 29-year-olds who eschew the practice of connecting and communicating on sites such as Facebook, Twitter, and MySpace. Their reasons vary - some are fiercely protective of their privacy and others just simply hate typing. Since Facebook just announced that it has 300 millio... (more)
category: Technology | clicked: 0 | comment | | source: digitalnow-resources.blogspot.com
tags: millenials, social media, web 2.0
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DigitalNow Blog: Personal data as online currency

posted by JulieMcKownJulieMcKown 146 days, 9 hours, 7 minutes ago
Friday, October 16, 2009 3:31:50 PM GMT
Chances are that if you want to read a really great article from a reliable source, you'll be asked to provide some personal data in order to gain access. Perhaps a form will pop up, asking for your name and email address. Maybe you'll also be asked to select your gender, profession, or even income level from a series of drop-down boxes. From the user side, how far people are willing to go depends on how much they value the information you're providing. From a marketer's perspective, then, it is importan..... (more)
category: Marketing | clicked: 1 | comment | | source: digitalnow-resources.blogspot.com
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Big Pharma and Google Sidewiki: A Sink or Swim Situation? - Advertising Age - DigitalNext

posted by JulieMcKownJulieMcKown 147 days, 9 hours, 18 minutes ago
Thursday, October 15, 2009 3:20:19 PM GMT
Big Pharma and Google Sidewiki: A Sink or Swim Situation?How it Affects Marketers and What You Can Do About It For many companies, dipping their toes into the social-media water is reminiscent of the backyard pool in late spring. The cold water stings your feet. You hang out on the first step for a few minutes until you get used to the cold. Another step and that sting is back, but you're on your way ... (more)
category: Technology | clicked: 0 | comment | | source: adage.com
tags: Google, sidewiki, social media
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Average Internet User Now Spends 68 Hours Per Month Online

posted by JulieMcKownJulieMcKown 147 days, 11 hours, 3 minutes ago
Thursday, October 15, 2009 1:35:22 PM GMT
The Nielsen Company issued a report today on the top U.S. web brands and Internet usage in the U.S. As expected, Google is the #1 web brand based on unique audience. (more)
category: Technology | clicked: 0 | comment | | source: mashable.com
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DigitalNow Blog: Reinventing print media

posted by JulieMcKownJulieMcKown 164 days, 9 hours, 41 minutes ago
Monday, September 28, 2009 2:57:56 PM GMT
Print media such as newspapers, consumer magazines, and business-to-business trade publications saw a dramatic decrease in print advertising - and in 2009, that trend is continuing. Two major forces are contributing: There is an ongoing shift in where marketers are spending. More is going into their own web sites, word-of-mouth campaigns, and other "below the line" marketing programs. The rise of digital media has hit print profitability hardest, since print ad pages are more expensive than other types o.... (more)
category: Marketing | clicked: 1 | comment | | source: digitalnow-resources.blogspot.com
tags: advertising, free, online content, print
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Fuze Meeting: Now Do Web Conferencing from Your Mobile

posted by JulieMcKownJulieMcKown 169 days, 10 hours, 43 minutes ago
Wednesday, September 23, 2009 1:55:47 PM GMT
Today at the DEMOfall 09 conference, Fuze Meeting unveiled the latest version of their online meeting software which now integrates with social networks like Twitter and F... (more)
category: Technology | clicked: 0 | comment | | source: www.readwriteweb.com
tags: events, meetings, social media, web, web conferencing
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Social Media: Are Meetings the Killer App?

posted by JulieMcKownJulieMcKown 169 days, 11 hours, 45 minutes ago
Wednesday, September 23, 2009 12:53:35 PM GMT
When future historians look back on the early days of social media�the days we�re living through right now�they might find that some of the earliest �killer apps� for interactive technologies depended on the power of face-to-face meetings. And vice versa. T... (more)
category: Technology | clicked: 0 | comment | | source: meetingsnet.com
tags: meetings, social media, web 2.0
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Direct Response Marketing:Try SMS-Based Calls to Action - Advertising Age - Digital

posted by JulieMcKownJulieMcKown 170 days, 9 hours, 5 minutes ago
Tuesday, September 22, 2009 3:33:45 PM GMT
SAN FRANCISCO (AdAge.com) -- SMS may lack sizzle, but it can deliver the goods if provoking your audience to action is the goal, as Chicago's Shedd Aquarium recently discovered from its summer test campaigns. To herd visitors to its new Fantasea aquati... (more)
category: Technology | clicked: 0 | comment | | source: adage.com
tags: mobile, sms, technology, web 2.0
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Marketers: Think About Fitting in Before Breaking Through - Advertising Age - DigitalNext

posted by JulieMcKownJulieMcKown 170 days, 9 hours, 48 minutes ago
Tuesday, September 22, 2009 2:50:37 PM GMT
Marketers: Think About Fitting in Before Breaking ThroughDon't Interrupt Your Consumers, Work With Their Existing Behavior I spent a weekend last month flitting from one luminous screen to the next like a crack-brained moth. By the time my daughters and I settled in front of the movie Jonas Brothers: The 3D Concert Experience, we were on our ninth screen. First, the TV and computer screens we left at home, then the L... (more)
category: Marketing | clicked: 0 | comment | | source: adage.com
tags: engagement, facebook, marketing, social media, strategy, web 2.0
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Top 50 U.S. Web Properties: Facebook Enters Top 5 For The First Time

posted by JulieMcKownJulieMcKown 171 days, 11 hours, 20 minutes ago
Monday, September 21, 2009 1:18:56 PM GMT
Annual changes of note: Facebook #5 with a rocket; Twitter entered Top 50 in June; Demand Media, Answers.com and Break Media sites to watch. (more)
category: Communications | clicked: 0 | comment | | source: www.readwriteweb.com
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The CEO Refresher - Navigating the White Space of Change

posted by JulieMcKownJulieMcKown 171 days, 11 hours, 31 minutes ago
Monday, September 21, 2009 1:07:44 PM GMT
The Mindful Network Creating a more mindful and profitable future!        Navigating the White Space of Change by Dawn-Marie Turner, Ph.D.        Few people would argue change has become embedded in almost every part of every organization. Change is no longer the occasional or special project but is now an essential element for business success. Almost 84% of organizations have undergone at least one organizational change and it is estimated 46% of organizations are currently undertaking three o... (more)
category: Leadership | clicked: 0 | comment | | source: www.refresher.com
tags: change, leadership, management, ROI, white space
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Malcolm Gladwell reviews Free by Chris Anderson : The New Yorker

published 209 days, 20 hours, 9 minutes ago posted by JulieMcKownJulieMcKown 212 days, 7 hours, 30 minutes ago
Friday, August 14, 2009 4:29:24 AM GMT Tuesday, August 11, 2009 5:08:33 PM GMT
BooksPriced to Sell: Is free the future? by Malcolm Gladwell “In the digital realm you can try to keep Free at bay,” Chris Anderson writes, “but eventually the force of economic gravity will win.”Keywords“Free: The Future of a Ra... (more)
category: Finance | clicked: 0 | comment | | source: www.newyorker.com
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DigitalNow Blog: The Ham from the Spam

published 209 days, 20 hours, 9 minutes ago posted by JulieMcKownJulieMcKown 212 days, 8 hours, 2 minutes ago
Friday, August 14, 2009 4:29:24 AM GMT Tuesday, August 11, 2009 4:36:22 PM GMT
We all want to get our good email, also known as "ham," but we don't want our inboxes getting crammed with what is commonly referred to as spam. And if you're like most people, you're getting more spam than ever. In fact, a recent study conducted by Message Labs indicated that in June of this year, spam accounted for 90.4% of all email sent. It is the job of your filter to decide which emails you want to read. Filters make that determination based on a combination of things such as content and header filter... (more)
category: Technology | clicked: 0 | comment | | source: digitalnow-resources.blogspot.com
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